Cover image for Killing us softly 4 advertising's image of women
Title:
Killing us softly 4 advertising's image of women
Summary:
"In this new, highly anticipated update of her pioneering Killing us softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes--images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbourne's groundbreaking analysis up to date, Killing us softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sex
Other Title:
Advertising's image of women
Year Published:
2010
Physical Description:
1 videodisc (45 min.) : sd., col. ; 4 3/4 in.
Note:
Title from title screen.

Sequel to: Killing us softly (c1979), Still killing us softly (c1987), and Killing us softly 3 (2000).

"Attention: this program contains nudity and sexual themes."

Recorded in Dolby digital stereo.

"Aspect ratio 16:9"--Container.
Contents:
Introduction -- Ads everywhere -- A constructed beauty -- Objectification -- Judged by looks Alone -- Thinness -- Dieting -- Eating & morality -- Global impact -- Infantilization & powerlessness -- Advertising & sex -- Experienced virgins -- Consumerism & sexualizing products -- Masculinity -- Violence -- What to do?
Geographic Term:
Added Corporate Author:
Added Title:
Media Education Foundation.
UPC:
897952001311
ISBN:
9781932869446
Publisher:
Northampton, MA : Media Education Foundation, c2010.