The rise of the New Atheism has aroused great general interest, yet the debate up to this point has focused largely on rebutting the new atheist critique of Christianity. Alister McGrath takes the discussion further, and explores how the ideas of the New Atheism are defended and propagated through websites and blogs, helping us understand the agendas and anxieties of this global movement and its appeal to society as a whole. "Why God won't go away" explores what is 'new' about New Atheism, critiques the movement on its core themes of violence, reason, and science, and asks, where does the New Atheism go from here?