Title:
From an idea to Nike : how marketing made Nike a global success
Personal Author EPSB:
Summary:
"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
Year Published:
2019
Series:
Volume:
2
Physical Description:
115 pages : illustrations ; 20 cm.
Corporate Subject:
ISBN:
9781328453624
9781328453631
Publisher:
Boston : Houghton Mifflin Harcourt, 2019.