From an idea to Disney : how branding made Disney a household name

Título
From an idea to Disney : how branding made Disney a household name

Lowey Bundy, Sichol

Resumen
"From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire. With humorous black & white illustrations throughout, learn about the company behind the world's favorite mouse, Mickey!".

From an idea to Disney : How imagination built a world of magic

Fecha de publicación como intervalo
2019

From an idea to ...

Descripción física
99 pages : illustrations ; 21 cm

Nota general
"How imagination built a world of magic"--Cover.

Materia personal
Disney, Walt, 1901-1966.

Materia corporativa
Walt Disney Company -- History.

Término de la materia
Branding (Marketing).
 
Motion picture producers and directors -- United States -- Biography

Género
Biographies.

Autor añadido
Jennings, C. S.,

Síntesis
"From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire. With humorous black & white illustrations throughout, learn about the company behind the world's favorite mouse, Mickey!".

ISBN
9781328453600
 
9781328453617

Información de publicación
Boston : Houghton Mifflin Harcourt, [2019]
 
©2019


BibliotecaSignatura topográficaTipo de materialCódigo de barras del documentoEstado
A. Blair McPhersonCL GR 3Teacher resource41458000098203Se vence 12/06/26