From an idea to Nike : how marketing made Nike a global success
Titre:
From an idea to Nike : how marketing made Nike a global success
PERSONAL_AUTHOR_EPSB:
Sommaire:
"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
Date de publication comme intervalle:
2019
SERIES_EPSB:
SERIES_EPSB_VOL:
2
Description matérielle:
115 pages : illustrations ; 20 cm.
Vedette-matière - nom collectif:
Numéro international normalisé des livres (ISBN):
9781328453624
9781328453631
Informations de publication:
Boston : Houghton Mifflin Harcourt, 2019.
